Scott accomplished exactly that at their annual meeting, and the customer had this to say afterwards: "He took the time to understand our industry and the issues impacting our members, and incorporated that into his own powerful and personal story. Our members were truly blown away by his moving narrative of overcoming adversity with determination, grit, humor, and the support of loved ones. We were all uplifted and inspired.”

Her expert advice on how to create a happy, balanced, productive workplace for all the generations could not come at a better time - this is the first time that three (and sometimes four) generations are working side-by-side with predictable results...each a little confused about how the other likes to 'operate' in the workplace. Cheryl has conducted hours and hours of research and has easy to use, highly practical tips for blending the different perspectives and styles of the various generations. 

June Sterling, cmi's Office Manager attended the launch: "family, friends, colleagues and clients enjoyed Cheryl’s story of how she put together all 101 chapters in just 12 weeks!  I  found Chery's book to be a fun and easy read that I will use as a daily reference guide for working with Gen Xs and Ys. I believe that anyone reading this will come away with a better understanding and acceptance of what is happening in today's workplace, and embrace the differences instead of trying to fight them."

One of my staff recently asked me how to make decisions over complex issues that involve speaker bureaus or booking agencies. I told her, "I always go with the relationship instead of the money. I ask myself what's best for the speaker's and our relationship with the bureau/agency."  

I've learned this lesson the hard way. About 17 years ago, I was influenced by a third party to choose the money over the relationship. My relationships with people I valued and counted on suffered and so did our business. So 15 years ago when I opened my own sales and marketing company for speakers, I decided I would always make decisions and choices from this premise.  We never go after the money...we always go after the relationship.

So the next time a customer is pressuring you for an answer and you're not sure about where to direct the business...always go with the relationship...never go with the money. xoxoKaren